Head Sales Biologics

Job Description
The Head of Sales, US Biologics will lead the US field-based biologics sales team by developing and implementing strategies that maximize business opportunities and bring value to physicians, hospitals and patients. This key leadership position will oversee, develop, and employ sales initiatives to achieve our organizational goals.
Key responsibilities include the implementation of all marketing initiatives, including contributing to brand equity development, annual brand planning and forecast. The Head of Sales will design and build the US sales organization and implement strategies that maximize commercial opportunities for Dr. Reddy’s Biologic products across Immunology, Oncology and Rare Disease.
The role will report into the Head of Commercial, Biologics North America and will be a standing member of the Biologics Senior Leadership Team (SLT).
Responsibilities:
Design and build the US Biologics sales organization.
Recruit, build, develop and evaluate a high performing sales management team and sales force for our biosimilar and novel biologic portfolio. Build and manage associated functions including sales operations, sales training and sales incentive compensation departments.
Oversee the representation of Dr. Reddy’s Biologics / Biosimilar products to our customer base to generate and grow sales to achieve revenue and profitability targets.
Define national and regional sales targets and ensure that these objectives are achieved or exceeded in a professional, compliant, ethical, and effective manner, and to the standards of all State and Federal regulations.
Oversee the application of effective selling techniques to create and expand product understanding as well as appropriate patient identification.
Build a competitive advantage by understanding &
addressing key customers’ needs, and by demonstrating deep understanding of competitors’ strategies.
Align with cross-functional partners to ensure the development and execution of strategic plans which are consistent with Dr. Reddy’s Biologics vision and market dynamics.
Establish productive business relationships with National Thought leaders in Rheumatology, Oncology and Rare Disease.
Plan and manage sales force expense budget including salaries, incentive compensation, T&
E.
Create and execute incentive compensation plan for all sales employees.
Develop and implement objectives for regional and national sales meetings.
Ensure full and complete compliance of all selling activities within the area of responsibility to the standards of all State and Federal regulations.
Ensure timely and equitable execution of performance appraisals and salary plans.
Leverage team productivity, sales, and product usage metrics to support team attainment of assigned goals and objectives to ensure increased sales and profitability.
Demonstrate high ethical and performance standards with all business contacts.
Additional duties may be assigned, as needed.