Director, Global Brand Marketing

Job Description
Are you a strategic thinker with a passion for driving brand excellence in the B2B space? Publicis Sapient is seeking a visionary Global Brand Marketing Director to join our dynamic team. As part of our journey to establish a best-in-class Global Brand Marketing Practice, you will play a pivotal role in shaping our brand strategy and driving awareness of the Publicis Sapient brand worldwide.
Your Impact
- Brand Strategy Development:
Lead the development and implementation of a comprehensive brand framework aligned with business objectives, positioning Publicis Sapient as the digital business transformation partner of choice.
- Marketing Strategy Execution:
Develop and execute a robust marketing strategy for both brand and recruitment that aligns with company goals, leveraging your expertise to drive impactful campaigns.
- Brand Evangelism:
Educate internal stakeholders on the importance of brand, fostering a brand-centric culture across the organization.
- Cross-Functional Collaboration:
Collaborate with diverse teams to ensure alignment and integration of marketing initiatives across all platforms.
- Team Leadership:
Mentor and guide a team of digital marketers, fostering a culture of creativity, collaboration, and continuous improvement.
- Data-Driven Decision Making:
Utilize data and analytics to measure campaign success and optimize performance, staying abreast of industry trends to drive innovation.
- Creative Inspiration:
Deliver insightful briefs to inspire creative teams, driving the development of impactful brand assets.
- Brand Performance Evaluation:
Establish a vision and measurement strategy to evaluate brand performance and demonstrate the efficacy of brand initiatives.
- Continuous Learning:
Stay updated on industry trends and best practices, sharing insights to drive brand innovation and excellence.