Digital Corp Communications Specialist

Job Description
Join NBCUniversal Telemundo Enterprises’ Corporate Communications team as a Social Media Specialist, where you will play a crucial role in shaping our corporate identity and reputation across various digital platforms. This position demands a blend of creativity and strategic planning, with a focus on graphic design, analytics, content creation, and platform-specific content adaptation. The successful candidate needs to have experience in social media and corporate communications and will be instrumental in engaging our B2B audience through compelling narratives and visually appealing posts that align with our corporate goals and brand standards.
Primary Responsibilities:
Create and curate engaging content for all social media platforms, including LinkedIn, X, Facebook, Instagram, and Threads. Responsibilities include writing copy for posts, designing and editing graphics, producing multimedia content, and/or suggesting existing graphics. Ensure all content reflects our corporate brand, visual identity, and aligns with our messaging and communication goals.
Adapt and optimize content for the specific format and audience of each social media platform, enhancing visibility and engagement.
Implement both paid and organic social media strategies that enhance our corporate reputation, increase brand awareness, and improve media relations.
Work closely with different departments, such as Marketing for content collaborations and Legal, along with the communications team to ensure unified and consistent messaging across all platforms.
Continuously monitor social media trends across the industry and best practices to stay ahead of the curve and apply insights to our strategies.
Secondary Responsibilities:
Monitor cross-platform digital mentions and conversations about NBCU Telemundo and its leadership, providing real-time reports on sentiment and volume.
Keep abreast of larger conversations and digital trends related to the U.S. Hispanic market/audience and media industry to assess potential participation by NBCU Telemundo or its executives.
Track and evaluate the overall performance of corporate digital efforts against KPIs by analyzing metrics, insights, and best practices, and use these learnings to inform and drive strategy as needed.
Produce ad-hoc reports on digital activities, conversations, or competitive sets to inform internal stakeholders and upper management about the current successes and future developments of NBCU Telemundo’s digital presence.