Vice President Of Sales & Marketing

Job Description
Primary Purpose
Provide leadership and coordination of company sales and marketing functions. Develop and implement sales and marketing strategies. Monitor and analyze sales and marketing activity against performance goals.
Essential Function and Responsibilities
Direct and coordinate company sales and marketing functions
Develop and coordinate sales selling cycle and methodology
Direct and oversee the company’s marketing function to identify and develop new customers for products and services
Research and develop strategies and plans which identify marketing opportunities, direct marketing, and new project development
Develop and execute new product launch strategies
Analyze and evaluate the effectiveness of sales, methods, costs, and results
Develop and manage sales and marketing budgets, and oversee the development and management of internal departmental operating budgets
Plan and coordinate public affairs, and communication efforts, and coordinate the management of all other accounts
Supervise the planning and development of the company’s marketing and communication materials
Represent the company at various business meetings and/or trade shows to promote the company
Supervise the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs
Promote positive relations with vendors and distributors
Work with department managers to develop five-year business plans for the company
Establish and implement short and long-term departmental goals, objectives, policies, and operating procedures
Assemble, direct and measure departmental performance of the sales and marketing teams.
Manage and support remote team members to assure they have necessary support and resources to succeed.
May perform additional duties as required and/or assigned