Sr. Marketing Analyst

Job Description
We are seeking a highly analytical and organized Sr. Marketing Analyst to join our team. This role concentrates on current and emerging mobility markets and trends that will shape the future of the industry such as electrification.
Key Responsibilities:
Market Analysis:
Identify disruptive trends potentially impacting current or future revenue streams in the mobility ecosystem through desktop research, attending relevant conferences, working with large consultant agencies and collaboration with internal experts. Analyze impact to the business.
Strategy Development:
Develop strategy and inform strategic decisions with a comprehensive understanding of customer preferences, competitor actions, technological advancements, and implications of political and regulatory landscapes. “Filter through the noise” to identify what is important for internal customers in the regional divisions and central sales teams. Use information to lead the development and implementation of strategic targets and initiatives.
Collaboration/Communication:
Engage with regional and global mobility stakeholders to influence decision-making processes and contribute to shaping the future of mobility at Bosch. Communicate strategy via defined meetings &
platforms.
Scenario Planning and Market Prognosis:
Develop BBM market mobility scenarios based on external analysis and trends;
project potential developments, opportunities, and threats. Forecast market development via vehicle volumes and platforms.
Manage and Optimize Stakeholder Network:
Drive alignment between global and regional stakeholders