Social media director/vp

Sam brown, inc. healthcare communications - Pennsylvania
30+ days ago (21/02/2020)

job description

VP/Director of Social Media

Sam Brown, Inc. is a full-service, independent healthcare communications agency. We are

seeking a Director of Social Media to join our team. This is a unique opportunity for a proven

leader and strategist to spearhead the agency's social media programs on behalf of a diverse

range of pharma, biotech, and healthcare clients.

  • Part Time Option Available
  • Remote/work-from-home environment
  • Must have healthcare experience


  • Serve as the agency's lead subject matter expert on social media best practices and platform-specific strategies relative to the overall healthcare sector.
  • Counsel and advise clients on innovative social media strategies and program development to maximize branding, communications, and advocacy goals among stakeholder audiences.
  • Function effectively in a hands-on role, working collaboratively with the agency's in-house social media team on the day-to-day planning and execution of organic and paid social media strategies across key accounts.
  • Liaise with content development leaders and writers within the agency on the development of quality content that tells a compelling story and drives engagement for clients among stakeholder audiences.
  • Coordinate the delivery of strategic insights and analytics that support continuous improvement of agency social media deliverables, maximize client results, and support justification for ongoing client investment.
  • Partner with internal teams to brainstorm innovative methods and best practices that expand social media platform utilization for clients and create new opportunities for the agency.
  • Champion the agency's thought leadership on social media utilization in the healthcare sector, proactively bringing forward novel ideas and innovative programs that support social media practice growth for the agency.


  • Minimum 10+ years of experience in social media in the pharma, biotech and healthcare setting - on the agency or client side.
  • Proven expertise in the development and execution of organic and paid social media strategies and programs.
  • Demonstrated experience as a social media team leader, spearheading integrated, agency-wide efforts on client deliverables.
  • Proven knowledge of the evolving digital landscape in healthcare and the impacts of changing pharma and biotech regulatory (FDA) requirements on client programs.
  • Deep proficiency with existing and emerging social media platforms, technologies and monitoring/analytical tools.
  • Strong organizational skills with the ability to meet day-to-day deadlines in a fast-paced entrepreneurial agency environment.

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Social media director/vp

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