Senior Director, Strategy - Transformation & Consulting

Job Description
The Senior Strategy Director joins a team of experienced marketers focused on helping Merkle clients accelerate their level of marketing maturity through data-driven, customer-centric programs, people/processes and technology platforms.
The Senior Director operates as an important member of our Transformation &
Consulting team ensuring that the recommendations we deliver are based on our understanding of our client's strategic objectives. You will build relationships and serve as a trusted advisor to our clients and Merkle team.
At Merkle, "
Strategy"
is anidea that is informed, executable and provides results. These ideas need to be applicable to a variety of client scenarios.. As a Senior Director you have demonstrated experience planning across media and channels, development and management of campaigns that generate measurable return and can work across multiple of our core vertical markets (Financial Services &
Wealth Management, Healthcare, Retail, Travel, Media and Entertainment, B2B, High Tech).
You understand how businesses, brands and customers interact, with an awareness of the evolving role that data and technology play in this relationship. You will report to the SVP of Client Services.
Key Responsibilities
Lead consulting projects related to organizational strategy and operating model design
Oversee ideation, planning, and delivery of change management consulting engagements with our clients, including design of program communication strategies, training plans, and measurement reporting
Improve client's ability to manage CX transformation through customer journey mapping, customer insight development, customer-centric capability assessments and blueprints, development of transformational roadmaps, and value quantification.
Lead client meetings and discussions, defining project objectives and engagement approach, leading discovery sessions, workshops, deliverable reviews, and managing overall daily delivery efforts.
Lead business development activities including identification, proposal development, and other pursuit activities.
Mentor junior team members to deliver strategy projects.