Sem Strategist (Remote)

Epsilon - Irving
new offer (23/05/2024)

job description

Job Description
Our SEM Strategist will partner with Account Leads, Technical Teams, Director of Campaign Operations, and other internal stakeholders to develop and deliver innovative paid search strategies and optimization that drive performance for our clients.
You will work with brand-name automotive OEMS and dealer groups who demand – and recognize – excellence. Strong candidates will have a passion for working within Google Ads, excel, and other tools and platforms to efficiently execute and manage paid search. We are seeking a candidate with a proven track record of building, analyzing, and optimizing Google search ad campaigns for performance and fulfillment metrics based on data to drive optimal decision making. You will need to have the drive to work independently and the communication skills to work as part of a thriving team.
Responsibilities
Responsible for building search and other digital based campaigns while looking for ways to scale operational processes across multiple products and clients
Understand &
implement optimization tactics as they related to client/program goals and performance metrics
Collaborate closely with technical teams to ensure optimal solution delivery and campaign strategy for digital products
Ensure timely product launches and ongoing optimization strategies and communicate with internal stakeholders
Provide feedback to Director of Campaign Operations for the digital product team and manage development status, issues, and escalations
Work and prioritize within timelines;
coordinate work-steams across teams and channels
Effectively communicate both verbally and in writing with both internal and external stakeholders
Coordinating and communicating with internal team to field questions and requests from our external clients
Stay current with Google new features and best practices
Qualifications:
1-3 years in experience working in Paid Search
Google Ads Search certification is required
Social advertising experience is a plus
Proven track-record:
past projects were you consistently successful (i.E., met the consumer's need, met business objectives, delivered on-time with no/few surprises)
Ability to grasp complex concepts and systems quickly, and express them in simple ways
Experience working within a task manager system is highly preferred
Deadline and detail oriented, with the ability to handle multi-faceted task lists
Superior critical thinking and quantitative analytical skills
Proficient in MS Excel, PowerPoint, and Word
Excellent verbal and written skills
High-energy, positive, team-first mentality
Additional things that will impress us:
Automotive marketing experience
A Google Analytics certification
You are an energetic and creative search marketing enthusiast;
eager to roll up your sleeves and be hands on, learn, and grow in the search engine marketing space
Bring ideas and thought leadership to the table
You are entrepreneurial spirited and a self-starter;
able to work both independently and in a team environment
You are comfortable working with 3rd party tracking platforms

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Sem Strategist (Remote)

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