Sales Development Representative - Boston, Ma-Based

Job Description
We are currently seeking a dynamic Sales Development Representative to join our Omdia team. In this role, you will be instrumental in driving our sales efforts by generating and qualifying leads. Your primary responsibilities will include conducting outreach, prospecting new business, engaging potential customers, and scheduling demonstrations for our sales team. The Sales Development Representative plays a pivotal role in our sales pipeline, focused on creating opportunities for revenue growth.
Key Responsibilities:
Lead Generation:
Proactively identify and research potential leads through various channels, including online research and outbound prospecting.
Generate a consistent flow of high-quality leads to contribute to the sales pipeline.
Outbound Prospecting:
Conduct outbound prospecting through account research, cold calling, emailing, and social selling to engage with target accounts.
Qualify leads by assessing their needs, budget, and buying intent.
Appointment Setting:
Schedule appointments, demos, or meetings for the sales team with qualified leads.
Ensure a smooth handoff of qualified leads to Account Executives for further engagement.
CRM Management:
Maintain accurate and up-to-date records of lead interactions and activities in the Customer Relationship Management (CRM) system.
Provide regular reports on lead generation activities and outcomes.
Collaboration with Sales Teams:
Collaborate closely with Account Executives and Sales Managers to understand target accounts, messaging, and qualification criteria.
Gather feedback from the sales team to continually refine lead qualification processes.