Owala Brand Marketing Associate

Job Description
Come help lead the strategy for Owala—the fastest growing hydration brand in the country. As a Brand Marketing Associate, you will help create purpose-driven brand/channel strategies and partner with experts across the 4Ps to assess, evaluate and execute strategies.
Responsibilities:
Create purpose-driven brand/channel strategies for brands that drive significant and sustainable brand growth
Lead strategy execution of brand building, innovation, and/or business model ideas to hit financial and volume targets in collaboration with cross-functional team
Collaborate with experts across 4Ps to assess and evaluate solutions, orchestrate annual plan, and ensure execution across 4Ps is consistent with brand foundation
Understand consumers and work with data to unlock key business insights for product innovation and marketing messaging
Oversee demand planning to forecast by applying business insights
Lead commercialization of product initiatives that deliver annual brand plan
Partner with Sales to create compelling stories to profitably win with key customers