Marketing Manager

This Marketing Manager develops and implements strategic marketing plans to promote products or services effectively, considering market trends and consumer preferences. They collaborate with cross-functional teams to ensure cohesive messaging and branding across all marketing channels. Additionally, they analyze campaign performance metrics to optimize strategies and achieve business objectives.
General Summary of Responsibilities:
Assist in the development and execution of marketing campaigns across multiple channels, including digital, social media, email, and print.
Coordinate and manage marketing projects from conception to completion, ensuring all deadlines are met on budget.
Manage third party advertising/marketing partners and production vendors.
Ensure brand consistency and messaging alignment across all channels.
Create and edit marketing content, such as social media posts, email campaigns, blog posts and print materials.
Assist in the organization and promotion of events, webinars, and trade shows.
Coordinate public relations including press releases, awards, and company announcements.
Monitor and report on the performance of marketing campaigns.
Conduct market research to identify trends, competitors, and opportunities.
Stay updated on industry trends and best practices to propose innovative marketing ideas
Requirements
Bachelor's degree in Marketing, Communications, or a related field.
Proven experience (3-5 years) in a marketing role.
Strong organizational skills and attention to detail, ability to work independently and as part of a team.
Excellent written and verbal communication skills, creative thinking and problem-solving skills.
Experience in Word, Excel, PowerPoint and Google Analytics – familiarity with Adobe Creative Suite a plus.
Basic knowledge of graphic design, print and video production.
Benefits
Company Perks:
Medical, Dental, Life &
STD
401K with match
Company cell phone &
laptop
Profit Sharing program per company policy.
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