Marketing Manager, Housing (Remote)

Job Description
Are you a dynamic marketing professional with a passion for driving revenue through B2B marketing? Join our team as a marketing manager for Experian's housing vertical.
Role Overview:
We're looking for a strategic thinker with a broad marketing skillset who can develop and execute integrated marketing campaigns, create impactful content, and enhance sales team capabilities. This role requires a multi-tasker with an eye for detail and the ability to collaborate across various teams.
Key Responsibilities:
Develop and implement a comprehensive marketing strategy that uses market data and analytics to identify opportunities and prioritize efforts.
Collaborate with internal stakeholders to refine strategies and boost revenue impact.
Monitor and share valuable industry insights across the organization.
Develop and execute a market-specific event strategy.
Create housing-market specific content including trends reports and digital marketing campaigns.
Leverage AI and intent marketing to optimize targeting and conversion.
Measure and report marketing effectiveness to inform strategy.