Enterprise Demand Generation Manager

MessageGears is the first and only customer marketing platform that connects directly to our customer’s enterprise data warehouse.By combining the power and security of on-premises software with the efficiency and scalability of cloud delivery, we enable marketers to capitalize on every message opportunity. We’re disrupting an industry by providing a solution that gives brands direct access to their data for exceptional marketing, improved security and increased efficiency. Our product is solving marketing challenges for Enterprise customers that undoubtedly reach every candidate applying for this position.
We're looking for an Enterprise Marketing Manager to join the Demand Generation team at a pivotal point in our growth. Reporting to the Sr. Director of Demand Generation, you will lead multichannel campaigns, support field marketing outcomes, and work in a highly cross functional role.
Requirements
Campaigns:
Collaborate on strategy and lead execution of integrated campaigns in 1:
1 and 1:
Few motions with emphasis on middle and bottom of funnel. Essential duties include forecasting, channel selection, copy writing and project management.
Field Marketing:
Bring creative engagement opportunities to our trade shows, hosted-conference and VIP events. Support pre and post event lead nurturing.
Measure &
Optimize:
Ability to consistently measure performance, interpret data, create insights, and translate it into applicable changes.
Collaboration:
Work closely with go-to-market leadership, account executives and field marketing;
put ego aside to get the buyer in the door, however it happens.
Experience:
A driven, strategic professional with experience executing account-based marketing, creating custom engagement paths for VIPs and optimising the full funnel.
KPIs:
Marketing qualified leads/accounts, opps, and, of course, pipeline, are your jam. You want to get deep with a few accounts and be rewarded with whale-sized opps.
Buying Groups:
You understand how to engage a full buying group, from influencers to decision makers, and are comfortable with a technical audience.
Work Style:
You’re a self-starter and committed to learning and growing. You’re excited to work on a small team where you will have a big impact. The MessageGears values of “biassed toward action” and “goal oriented and results driven” speak to your soul.
Communication:
You’re a stellar writer and can easily communicate with team members at HQ or remote.
Prior Experience:
You have 5+ years demand gen/ABM experience, targeting large companies, at a B2B company and a track record of meeting or exceeding targets.
Education and Experience Required:
Bachelor's Degree in Marketing, Business, or related field
Preferably 7+ years demand gen/ABM experience at a B2B company
Technologies:
Pardot/Salesforce Marketing Cloud Account Engagement, Terminus, GoToWebinar, Salesloft, Salesforce, Cognism (or ZoomInfo), (url removed)
Benefits
Fun, fast-paced, professional, and collaborative environment in Midtown Atlanta
Hybrid remote / in-office work environment
Casual dress all-day, everyday
Generous PTO policy
Flexible hours
Health, dental, vision and life insurance (most plans 100% company paid!)
401k Plan
Paid covered parking spot or MARTA pass
Paid Parental Leave
Use of company’s 4 season tickets to the Atlanta Braves
Use of company’s 4 State Farm Arena Concert Club tickets + all you can eat &
drink