Director – Casino Marketing

Encore boston harbor - City Of Everett
new offer (02/07/2024)

job description

Job Description
The Encore Boston Harbor Director - Casino Marketing will oversee the implementation of the domestic marketing strategy. This will include, but is not limited to implementation of programs to attract premium and high-limit players and host such guests to ensure guest satisfaction and repeat visits. Work requires superior communication skills and judgment, as position is called upon to build relationships and interact frequently with high-limit customers, and make discretionary business decisions. Responsibilities include, but are not limited to:
implementing the department strategy and ensuring alignment with overall Encore Boston Harbor strategy;
maximizing opportunities for departmental and company success;
maintaining all Encore Standards;
and ensuring excellent guest and team member experience. This position will be accountable for the financial performance, daily operation, guest satisfaction, and team member satisfaction for the Domestic Marketing program.
JOB RESPONSIBILITIES:

Ensures all Encore Boston Harbor core values and property and department standards are implemented and applied.
Care about everyone and everything
Show never ending attention to detail
Take responsibility;
don't leave it to others
Always strive to be better
Implements short-and long-term departmental goals, objectives, policies, and operating procedures;
monitors and evaluates operational effectiveness;
effects changes required for improvement. Identifies key drivers of success.
Held accountable for departmental performance, and the accuracy, confidentiality, and thoroughness of departmental policies and procedures;
records and reports.
Oversees the performance of team members under his/her area of responsibility.
Monitors all activities of the department to ensure that all applicable internal policies, federal and state laws, rules, regulations and controls property wide are enforced.
Administers departmental operating budget and financial controls. Responsible for financial planning, forecast, labor, and payroll for areas of responsibility.
Ensures department delivers and maintains a maximum level of property-wide service and satisfaction.
Facilitates communication throughout the property by organizing and presiding over regularly scheduled meetings with all team members within the department and with other departments as appropriate to ensure property wide communication.
Oversees all hiring, performance management, and employee engagement within the department. Provides training opportunities, constructive and positive feedback at all levels. Creates a motivating environment.
Keeps informed of all new developments within the department and makes recommendations designed to maximize department and company success.
Effectively manages internal and external guest relations, some of which will require levels of patience, tact and diplomacy. Responsible for addressing guest and team member issues as appropriate.
Manages multiple priorities simultaneously and meets deadlines, often in stressful and high-pressure situations.
Must have the ability to promote positive, fair, and ethical relations with all team member, with all Encore contractors, and in all interactions within the Host and Surrounding communities, as an ambassador of the Encore brand.
Oversees coordination with customer contact departments to develop and implement strategies and programs to cultivate the market for new and existing high-limit casino guests.
Monitors existing high-limit guest programs and utilize observed customer betting habits, credit situation, and levels of participation in order to manage programs to ensure maximum profit margins, adequate play levels, and appropriate cost control.
Ensures effective awards of customer complimentaries based on gaming action and program guidelines.
Directs and oversees organization of special functions (parties, tournaments, etc.) and targeted customer outreach efforts, including telemarketing.
Oversees gathering and response to feedback on customer satisfaction.
Works with safety as a priority, and follows department and company safety standards.
Maintains relevant knowledge of industry through continuing education and training.
Performs any other job-related duties as assigned.

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Director – Casino Marketing

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