Business Development Executive

Job Description
As aBusiness Development Representative, you will be responsible for driving lead generation and business development activities. You will partner closely with Marketing to drive incremental returns from all marketing campaigns and promotions, as well as leverage creative thinking skills and data to uncover new business opportunities. This position requires a true hunter mentality with the ability to manage and work to uncover new business opportunities that align with our manufacturing and supply chain solutions.
What You’ll Do:
Serve as a specialist in lead generation activities to execute the company’s sales and marketing strategies, by initiating contact with prospects and performing early discovery to identify qualified guides in specific vertical markets, geographic regions and/or assigned target accounts
Evangelize the company’s value proposition, solution offerings and use case scenarios through phone, email, and social communications with Executive, Director, Manager and Technical level prospects
Execute outbound prospecting best practices with targeted calls, emails, and social touch points daily, with all activities documented in our CRM system according to established guidelines
Draft appropriate strategic messaging for direct communication and gather market intelligence from business development activities
Assess which prospects will result in revenue for the organization and take action to pass to sales