Brand Manager

Voyage foods - Oakland
new offer (23/06/2024)

job description

Who we are
We’re a food company using sustainable ingredients and thoughtful food science to replicate our favorite foods in ways that make them more affordable, less harmful, and really, truly just as delicious. We believe that in our best future, the best foods - the ones we love the most - will not just be earth-friendly, but also easy to afford and hard to resist.
We’ve taken some of your favorite foods – think peanut butter, coffee &
chocolate – and recreated them using upcycled ingredients and innovative food science. From food allergies to climate change and unjust labor practices, the foods you love are in serious need of an upgrade. Our Nut-Free Spreads, Bean-Free Coffee &
Cocoa-Free Chocolate are top 9 allergen-free, vegan, gluten-free, non-GMO, affordable and most importantly, utterly delicious.
Earlier this year, we were proud to announce our global B2B partnership with Cargill and our $52 million Series A+ raise, in a round co-led by Level One Fund and Horizons Ventures, bringing our total funding raised to over $94 million. This funding is earmarked for hiring additional headcount, meeting greater than anticipated consumer and commercial demand, funding expanded manufacturing facilities, and building out our foodservice channel. It is a great time to join us on our voyage!
How we work
We’re a rapidly growing team who value diversity in all its forms. We love adding new perspectives and appreciate those who ask questions that help us challenge assumptions, explore new directions, bias towards action, and improve what we’ve already built. We are a group of like-minded difference makers. Curiosity drives our development. We have tenacity and a risk-taking mentality at every level of our organization to keep challenging normalcy. We believe it’s our responsibility to create an environment in which every person can bring their full, authentic selves to work. We push each other to be our best and make every stakeholder proud. Read more about us by visiting our learn more about our, and follow along on and .
Role Introduction
Voyage’s Brand Manager will develop and support our marketing efforts across our Commercial Foodservice (think restaurants, QSRs, coffee shops) and Non-Commercial Foodservice (K-8th grade, Pre-K, camps) channels. At its core, the Brand Manager is responsible for the execution of email marketing, blog writing, SEO, and supporting the team’s copy and design needs across channels. This individual will champion the strategic development and execution to drive sustainable and profitable growth for Voyage Foods’ products by translating these strategies into initiatives, influencing and engaging cross-functionally at all levels of the organization.
This is an exempt, non-supervisory and hybrid position requiring 3 days of work in our Oakland, CA HQ location. This position reports directly to the Director of Marketing.
What you’ll do:
As a Brand Manager, you will be responsible for developing and executing effective brand strategies to drive brand awareness, increase market share, and enhance customer loyalty across the foodservice channel
Write compelling content for print, product packaging, email and lifecycle marketing, digital advertising campaigns, and marketing materials
Create and execute on email lifecycle marketing strategies specific to non-commercial and commercial foodservice segments
Analyze and manage HubSpot, partnering with key stakeholders across the organization
Produce well-written content that is SEO friendly and optimized for conversion
Define key messages and brand voice for external communications
Stay updated on industry trends, consumer preferences, and competitor activities to proactively identify opportunities and challenges for the brand
Support advertising campaigns as needed
Design marketing materials (advertising, labels, menus, stickers, etc.) for branded sample shipments, trade shows, customer events, etc.
Coordinate the execution of marketing materials, including sell sheets, POS, etc
Perform administrative duties across the function (preparation of materials, meeting coordination, analytics reporting, status updates/next steps, etc)
Prepare channel trends and insights for Voyage Foods leveraging external data sources
Perform other duties as assigned
What makes a great candidate:
3-5 years of Food Marketing experience
Strong interpersonal, communication, influencing to enroll and align leaders at all levels through effective storytelling and clearly articulated strategic thinking
Strong project management skills, managing multiple projects at once while still delivering a strong attention to detail is required
Strong written communication skills
Entrepreneurial mindset (creative, resourceful, adaptable, risk taker) and proactive contributor that can excel in changing and ambiguous situations is required
Makes decisions in a complex environment without having all the information at hand
Can be trusted to contribute key deliverables on-time with the utmost quality and accuracy
Requirements:
Email experience
Search Engine Optimization (SEO) experience
HubSpot or Salesforce experience
Blog writing experience
Nice to haves:
Foodservice experience
Design Experience
Travel:
Travel to trade-shows, customer visits, partner visits as occasionally required (less than 15-20% of the time)
Physical Demands
Prolonged periods of sitting at a desk and working on a computer
Compensation
United States-based roles only:
The Annual salary for this role is between $109,225 - $147,775 plus immediate participation in our benefits program (health, dental, 401k and many others), utilization of our generous paid time off and, where applicable, participation in our incentive programs. All employees are owners of Voyage Foods and receive an equity grant as part of their total package. At Voyage Foods, we approach each individual's compensation with a promise of fair market value and internal equity commensurate with experience and specific skill set.
Benefits
Medical, Dental, Vision Plans
STD/LTD, Life and AD&
D policies
FSA, HRA, and Mental Health Program Benefits
401K Program
20 Vacation Days/year + 9 Company Holidays
Commuter Benefits
Paid Family Leave Program
Tax/Financial Advisory Benefits
Ongoing Team Events, including Weekly Friday Lunches
Voyage Foods is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability, age, sexual orientation, gender identity, national origin, veteran status, or genetic information. Voyage Foods is committed to providing access, equal opportunity and reasonable accommodation for individuals with disabilities in employment, its services, programs, and activities. To request reasonable accommodation, contact Alex Chancellor, SHRM-SCP at or (phone number removed).
Voyage Foods will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a background check.

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Brand Manager

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