Retail Product Marketing Manager

Who are we? Chemical Guys is more than a brand. It's a lifestyle with a worldwide following driven by adventure, a passion for shine, and a love for the road ahead. We welcome Any and All who share this passion to become part of our family!
Chemical Guys has become a true omnichannel leader in the automotive appearance industry with a massive social media following and product distribution around the world. But this is still just the beginning. We want to win in the long run, drive innovation, and refine the industry while having fun along with you. So, grab a wash mitt, and some soap, put that great smile on your face, and dont look back its going to be an unforgettable ride!
The ideal Associate Product Marketing Manager candidate will play a key role in the development and implementation of Chemical Guys product innovation and marketing strategy. This person will have the opportunity to be involved in consumer insights and market insights work that shapes our new product and portfolio strategies. This role will experience the needs of a fast growing business that includes channel management, pricing and promotion planning. This position requires strong analytical skills, experience with retailer assortment and product planning for consumer products. Candidates must work closely with cross functional teams (Sales, Marketing, Operations, and Finance). This individual will be the expert in their assigned categories and responsible for delivering products and projects on time, on quality, and on cost. Our ideal candidate puts the consumer first, thinks creatively, makes data-driven decisions, and has a bias for action.
What's in it for you?
$65,000 to $80,000 annually
Medical, Dental, Vision, Life Insurance,
401k with company match
FSA and short &
long term disability
Bonus incentive plan
Flexible hours, generous PTO
An associate discount
What will you need?
2+ years of Product Development / Product Management / Category Management / Channel Management / Sales in the consumer goods industry
Proven ability to meet deadlines and deliver projects successfully with a strong winning mindset to achieve stretch goals
Strong interpersonal skills with a high sense of responsibility and integrity to develop excellent working relationships at various levels across the organization and with 3rd party service providers
Excellent communication and follow-through skills (High say-do ratio)
Comfortable in changing high-volume environments with tight deadlines
Strong analytical skills with the ability to interpret and translate data into actionable proposals
Desire to affect change through influence and an ability to convince others with differing opinions Strong organizational writing, communication, and presentation skills to drive effective collaboration within a matrix organization
Experience in Microsoft Outlook, Excel and PowerPoint
What will you do?
Monitor and drive competitive, strategic and tactical activities.
Develop appropriate strategies and/or new launches.
Responsible for clearly scoping and defining new products as well as changes to the portfolio.
Supports the execution of the product development cycle, from concept to launch, for new product solutions, product enhancements, and special projects Monitors, measures and optimizes promotional and merchandizing strategy to optimize topline growth and bottom-line results.
Ensure all products are being produced according to the product plan, specifications, and regulatory requirements Write and communicate clearly and effectively product specifications and launch timelines to a cross functional team Collaborate with Sales, Marketing, and Operations on product end-of-life (EOL) cycle management
Gather and analyze market, consumer, and customer data to provide actionable insights and understanding Aid in preparing product analysis and presentations
Ability to communicate effectively with management Available for marketing and sales projects as needed.
Serve as a product/technical support and resource to Sales, Marketing, and other internal departments as needed
First Year Deliverables
First 3 months Integrate into the Chemical Guys product development process while suggesting solutions to possibly streamline/improve the overall development process Understand and begin to master the products within the assigned categories Research and understand the competition within the assigned categories Build relationships across all cross functional teams Build relationships with all relevant suppliers Understand the product development lifecycle for each assigned category in detail
3 to 6 months Lead and manage the product development of NPI (New Product Introductions) within the assigned categories Review and map out financials for all SKUs within the assigned categories Publish timelines for all NPI launches within the assigned categories Work with cross functional teams (Media, Finance, Ops, Planning, Quality, Sales) to ensure NPI timelines are being met Manage pricing for NPI and existing SKUs within assigned categories continuously monitoring profitability to ensure gross margin targets are being met Manage NPI launches with suppliers negotiate pricing, tooling, timelines, etc.
6 to 12 months Own assigned product portfolios - become the product expert within the assigned categories across all SKUs and be able to address any questions, issues, and concerns with cross-functional teams as they arise Present and update senior management on NPI status through each development phase on a monthly basis Participate in monthly S&
OP meetings to ensure category budgets are being met Track and monitor the performance of all SKUs based on POS (Point of Sale) data, profitability, and customer reviews Collaborate with Operations on dual-sourcing initiatives to drive cost reductions and supply chain gaps Collaborate with Quality to improve product performance as they arise Collaborate with Planning &
Finance to review SKU performance and SKU rationalization as needed Source new strategic suppliers Explore/Brainstorm new concepts and ideas based on market trends, competitive analysis, and new technologies
What's in it for you?
$65,000 to $80,000 annually
Medical, Dental, Vision, Life Insurance,
401k with company match
FSA and short &
long term disability
Bonus incentive plan
Flexible hours, generous PTO
An associate discount